Lavazza Qualità Rossa Ground Coffee 500g – Italy’s Favourite Espresso Since 1895 Rich, full-bodied Italian ground coffee from Lavazza — the Turin-born roaster crafting espresso since 1895. Qualità Rossa is Italy’s best-selling coffee blend: 70% Brazilian Arabica for sweetness and complexity, 30% African and Asian Robusta for body and crema. Medium intensity (5/10), smooth mocha-chocolate flavour with fruit notes. FREE delivery on orders over £70. Flavour Profile Taste: Rich mocha-chocolate with subtle fruit notes Intensity: 5/10 — medium, smooth, and approachable Blend: 70% Arabica (Brazil) + 30% Robusta (Africa & Asia) Roast: Medium roast Origin: Roasted in Turin, Italy by Lavazza since 1895 Product Details Format: Pre-ground coffee Size: 500g (2 x 250g bricks) Approx. cups: 50 cups at 10g per serve Suitable for: Espresso machines, cafetieres, percolators, filter machines Which Size Is Right for You? Size Best For Approx. Cups 250g Ground Trying Rossa for the first time ~25 cups 500g Ground (this product) Regular home use, better value ~50 cups 1kg Beans Freshly ground espresso, home baristas ~100 cups 3x1kg Beans Bulk buy, offices, catering ~300 cups Frequently Asked Questions What is Lavazza Qualità Rossa? Lavazza Qualità Rossa is Italy’s best-selling coffee blend, produced by Lavazza in Turin since 1895. It is a medium-roast blend of 70% Brazilian Arabica and 30% African and Asian Robusta, delivering a rich, smooth espresso with mocha-chocolate flavour and subtle fruit notes. Intensity 5/10 — bold enough for espresso, smooth enough for milk-based drinks. What does Lavazza Rossa taste like? Rich and full-bodied with mocha and dark chocolate notes, a hint of dried fruit, and a smooth, satisfying finish. The Arabica brings sweetness and complexity while the Robusta adds body and a pleasant bitterness. Medium intensity — approachable for everyday drinking. What machines is Lavazza Rossa ground coffee suitable for? Suitable for espresso machines, cafetieres (French press), percolators, and filter coffee machines. Not compatible with Nespresso or Dolce Gusto pod machines. What is the difference between Lavazza Rossa ground coffee and Lavazza Rossa beans? Ground coffee is pre-ground and ready to use — convenient and consistent. Whole beans allow you to grind fresh for maximum flavour and aroma. Ground is ideal for cafetieres and filter; beans are better for espresso machines and those who want the freshest possible cup. Is Lavazza Rossa strong? Lavazza Rossa has an intensity of 5/10 — medium strength. Full-bodied and rich but not overpowering. If you prefer stronger coffee, consider Lavazza Super Crema or Crema e Aroma. How many cups does a 500g bag make? Approximately 50 cups at a standard serving of 10g per cup — roughly double the value of the 250g pack. Where is Lavazza coffee made? Roasted in Turin, Italy. Lavazza was founded by Luigi Lavazza in 1895 and remains family-owned — Italy’s leading coffee brand, supplying baristas and homes in over 140 countries. Delivery FREE delivery on orders over £70. UK stock — ready for immediate dispatch. You May Also Like Lavazza Qualità Rossa Ground Coffee 250g Lavazza Qualità Rossa Coffee Beans 1kg Lavazza Qualità Rossa Coffee Beans 3x1kg